Hydration Hub: everything about waterdrop®

Who We Are, Press Releases and Press Kits.

The brand that inspired us to drink more water everyday.

Waterdrop has been taking on the giants of the beverage industry since 2017.

Drink More Water

waterdrop® is on a mission to make hydration simple and sustainable – and to live in a world free of single-use plastic bottles.

It all started with a simple idea: Microdrink—a small dissolvable cube packed with real fruit and plant extracts, vitamins, and zero sugar. With Microdrink, and our portfolio of products, we're reducing our environmental footprint by offering an alternative to such plastic bottles widely used across the beverage industry.

In addition to our purposeful journey towards sustainability and community impact, we are specialised in the development of beverage technologies; an approach that fosters economic empowerment and the opportunity to inspire both consumer behavior and industry standards.

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plastic bottles collected

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waterdrop® Stores worldwide

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retail doors globally

Our Story

Our mission is to inspire people to drink more water so they can live healthier, longer and more sustainable lives.’ - Martin Murray, founder and CEO of waterdrop®

On a flight to Singapore in the Spring of 2016, our founder and CEO Martin Murray had an idea. Together with his brother Henry and his friend Christoph, he turned his vision into reality and just like that, the Microdrink was born. Simply dissolve the cube in still or sparkling water, and enjoy a refreshingly fruity drink.